<div class="header__bg"></div> <a class="header__logo-wrap" href="https://www.smartfriends.co.uk/" title="Smart Friends" rel="home" > <span class="header__logo header__logo--sf header__logo--sf- u-bg-contain"></span> </a> <nav> <div class="header__nav"> <div class="header__menu"> <ul id="menu-primary-navigation" class="menu"><li id="menu-item-75" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-75"><a href="https://www.smartfriends.co.uk/">Smart Friends</a></li> <li id="menu-item-110" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-90 current_page_item menu-item-110"><a href="https://www.smartfriends.co.uk/how-to-qualify/" aria-current="page">How To Qualify</a></li> <li id="menu-item-244" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-244"><a href="https://www.smartfriends.co.uk/our-trips/">Our Trips</a> <ul class="sub-menu"> <li id="menu-item-458" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-458"><a href="https://www.smartfriends.co.uk/tuscany-2025/">Tuscany 2025</a></li> <li id="menu-item-342" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-342"><a href="https://www.smartfriends.co.uk/provence-2024/">Provence 2024</a></li> <li id="menu-item-246" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-246"><a href="https://www.smartfriends.co.uk/marrakesh-2023/">Marrakesh 2023</a></li> <li id="menu-item-245" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-245"><a href="https://www.smartfriends.co.uk/amsterdam-2022/">Amsterdam 2022</a></li> <li id="menu-item-277" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-277"><a href="https://www.smartfriends.co.uk/deia-2019/">DEIÀ 2019</a></li> <li id="menu-item-276" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-276"><a 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width="1000" height="889" alt="" loading="lazy" data-partial> </div> </div> </div> </div> <div class="bg bg--opacity" style="opacity:0.4"></div> </div> <div class="block__padding block__hero-height u-flex-column-middle"> <div class="hero__body "> <h1 class="hero__title theme-title">How To Qualify</h1> <hr class="hero__hr"/> <div class="hero__copy u-no-margin-content "> <div> <p>The aim of Smart Friends is to build a friendly, fun and reliable community, where we can all make genuine friendships and build our professional connections.</p> </div> </div> </div> <!-- update-2024: start --> <form id="party-size-form" style="display: none"> <div> <label for="party-size">What size is your party?</label> <input type="number" id="party-size" name="party-size" value="8"> </div> <button type="submit">Search<svg viewBox="0 0 130 101"><path fill-rule="evenodd" clip-rule="evenodd" d="M127.88 46.815a5.542 5.542 0 0 1 0 7.83L83.558 98.968a5.542 5.542 0 0 1-9.19-1.702 5.54 5.54 0 0 1 1.36-6.128l34.866-34.866H5.774a5.54 5.54 0 0 1 0-11.08h104.82L75.728 10.323a5.54 5.54 0 1 1 7.83-7.83l44.322 44.321z" fill="#A38D6A"/></svg></button> </form> <!-- update-2024: end --> </div> </section> <!-- INTRO --> <section class="b-intro block js-scroll-anim block--dark block--fg-colored " id="a-t-i588079" > <div class="block__padding "> <div class="block-head block-head--no-margin u-max-width-med u-max-width-med "> <div class="block-head__prefix"> Agency Incentive Scheme </div> <!-- update-2024: start --> <!-- update-2024: end --> <h2 class="block-head__title">How To Qualify</h2> <!-- update-2024: start --> <!-- update-2024: end --> <div class="block-head__body u-no-margin-content"> <p>The incentive scheme was founded in 2018 and since then, we have hosted five incredible overseas trips which each saw 40 agencies whisked away for a weekend in paradise. However, Smart Friends is about much more than just the gold tier incentive trip, we want to make this community fruitful for everybody and therefore we have introduced two more tiers, giving many more agencies a chance to qualify.</p> </div> </div> </div> </section> <!-- TEXT --> <section class="block block--light block--fg-colored block--text"> <div class="block__padding"> <div class="block-head block-head--no-subtitle u-max-width-med" data-partial><div class="block-head__prefix">SMART FRIENDS</div><h2 class="block-head__title">Track Your Progress</h2/><span class="block-head__keyline"></span></div> <div class="oldrow oldrow--justify-center u-max-width-wide"> <div class="oldclm oldclm-8 body body--text"> <div class="body__copy"> <p style="text-align: center;">With our all-new Smart Friends Agent portal, you can easily track your total spending for the year and view your real-time progress on the rewards ladder.</p> </div> </div> </div> </div> </section> <!-- IMAGE --> <section class="block block--light block--image"> <div class="block__padding"> <div class="oldrow oldrow--justify-center u-max-width-wide"> <div class="oldclm oldclm-12 oldclm--mobile-outset" > <img class="" src="https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-1440x262.png" srcset="https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-1440x262.png 1440w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-600x109.png 600w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-1000x182.png 1000w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-800x146.png 800w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-1536x280.png 1536w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-2048x373.png 2048w, https://www.smartfriends.co.uk/wp-content/uploads/2025/06/SF_TIMELINE@300x-8-400x73.png 400w" sizes="(max-width: 1000px) 100vw, 1000px" width="1440" height="262" alt="" loading="lazy" data-partial> </div> </div> </div> </section> <!-- TEXT --> <section class="block block--colored block--text"> <div class="block__padding"> <div class="block-head block-head--no-subtitle u-max-width-med" data-partial><div class="block-head__prefix">Agency Incentive Scheme </div><h2 class="block-head__title">The small print...</h2/><span class="block-head__keyline"></span></div> <div class="oldrow oldrow--justify-center u-max-width-wide"> <div class="oldclm oldclm-8 body body--text"> <div class="body__copy"> <p>For the Gold and Silver trip, the spend must be across two or more events, except for Gold +, which can be in one single event. The start date of the event(s) booked must fall within our current financial year (between 1st September 2025 and 31st August 2026) to qualify for the next incentive. Events starting after this date will count towards future incentives. Only revenue contracted with a Smart Group company will be included in the calculations. Any event revenue contracted with a third party (e.g. with a venue or other partner/supplier) will not be included in the calculations. In the event that the end client contracts with the relevant Smart Group company, rather than the agent, the revenue will still count towards the calculation.</p> <p><strong>Qualifying Spend</strong></p> <p>Moving Venue: Final catering spend</p> <p>Smart Summer Parties: Contracted package, paid on final numbers of guests<br /> <em>Evolution London, Magazine London, The Charterhouse Square, Somerset House Summer Season</em></p> <p>Smart Christmas Parties: Contracted package, paid on final numbers of guests<br /> <em>Evolution London, Magazine London, 60 Great Queen Street – The Gatsby Club & The Masquerade Club</em></p> <p>Shared Christmas Parties: Final booking value<br /> <em>Evolution London, Magazine London and 60 Great Queen Street – The Masquerade Club</em></p> <p>Evolution London: Contracted venue hire & catering spend – contracted catering paid on final number of guests<br /> <em>Year-round inc. non-package style events during summer run</em></p> <p>60 Great Queen Street: Final venue hire and catering spend<br /> <em>Year-round, excluding Christmas</em></p> </div> </div> </div> </div> </section> <!-- partial: schema-custom --> </main> <!-- FOOTER - BRAND --> <footer class="block block--colored block--footer-brand fp-auto-height js-sections-footer--brand"> <div class="block__padding js-footer"> <div class="footer-brand u-max-width-wide u-clearfix"> <div class="footer-brand__col"> <div class="footer-brand__inner u-text-center"> <img loading="lazy" width="864" height="210" class="footer-brand__logo" src="/wp-content/themes/primary-theme/assets/images/footer/smart-group.png" alt=""/> <div class="footer-brand__social"> <a class="icon icon-social-instagram" href="https://www.instagram.com/friendsofsmart" target="_blank" rel="noreferrer noopener"><span class="u-hidefont">Instagram</span></a> </div> <div class="footer-brand__phone"> <span>Call:</span><span style="display: none">t:</span> <a href="tel:020 7836 1035">020 7836 1035</a> </div> <div class="footer-brand__email"> <span>Email:</span><span style="display: none">e:</span> <a href="mailto:friends@smartgroupltd.co.uk">friends@smartgroupltd.co.uk</a> </div> </div> </div> <div class="footer-brand__col"> <!-- HubSpot form --> <div class="footer-brand__inner"> <link type="text/css" rel="stylesheet" href="https://fonts.googleapis.com/css?family=Raleway:700&display=swap" /> <link href="https://fonts.googleapis.com/css2?family=Oswald:wght@200;300;400;500;600;700&display=swap" rel="stylesheet" /> <link href="https://146930565.fs1.hubspotusercontent-eu1.net/hubfs/146930565/athelas-regular.css" rel="stylesheet" /> <style> @import url("https://fonts.googleapis.com/css2?family=Epilogue:ital,wght@0,100..900;1,100..900&family=Lato:ital,wght@0,100;0,300;0,400;0,700;0,900;1,100;1,300;1,400;1,700;1,900&display=swap"); 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